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ACROBAT Sports promoting South African merchandise
After preparation of almost two years the African Leadership Shirts were presented to the audience at Let's Meet Africa and Do Business in Eindhoven forums in November 2008. It was a long and winding road for OAVM and its business partners in South Africa, to create a design that would represent the long term embrace for sustainable business while empowering women in business and aid in creating self-sufficient entities.
However the shirts could be used for many purposes the hope of OAVM and Malibongwe is that the shirts will be popular among the numerous soccer fans in South Africa who would like to wear the shirts while supporting their 'Bafana Bafana'. The shirt is also very attractive for companies and organisations to promote their business in a sustainable way before, during and after the FIFA World Cup in 2010.
Marc Habets, Managing Director OAVM – African Leadership Shirts said of ACROBAT Sports (www.acrobatsports.com): "We would be interested in you promoting them for us into the UK market."
FIFA World Cup 2010 is not only a sports event but has become the playground for international sponsors. The project development behind the shirt is to create greater economic security. The people of South Africa are proud of their flag because of the traditional values and history. The retail and manufacturing sector is suffering from the import of cheap materials from China at this moment which creates a bigger unemployment problem as it already was under previous disadvantaged black woman in South Africa. With this the backdrop, this product is made by South Africans in South Africa with materials from their own Country.
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